About us
Want to make your message resonate across Africa?
We partner with the continent’s most influential voices to create campaigns that people actually care about.
Here’s how we help
Shape the Story
We turn complicated policy issues into stories that stick. From climate justice to gender equity, we know what makes African audiences pay attention.
Reach the Right People
Our campaigns spread through Africa’s most trusted voices – the musicians, athletes, faith leaders, and creators who already have your audience’s ear.
Create Real Change
We don’t just make noise. We build campaigns that start conversations, shift mindsets, and inspire action across communities.
Build Lasting Impact
Need to build your team’s storytelling muscle? We train organisations to craft and spread their own powerful messages.
Our team

Dr. Okito Wedi
Founder & CEO

Nolo Mokoena
Co-Founder and CIO

Carina Strydom
Communications & Partnership Director

Togo Langa
Head of Programs and Operations

Darnelle Fortune
Senior Communications and Social Media Manager

Portia Moemedi
Lab Co-ordinator

Zandile Nhlapo
Creative Coordinator

Rumbi Togaraseyi
Finance Manager

Hayat Aljowaily
MENA Advisor & Creative Consultant

Hlengiwe Magubane
Social Media Intern